Bounds — Kettlehouse and LSN Joint Project

1

(Bound)

Portrait

1.1

UsePhone ScreensBook CoversMagazine Pages

1.2

ShapeTall RatioStraight SidesHard Corners

1.3

EffectReads TallerNarrow FieldHeld Tension

1.4

WeightCentre LoadSteady GridFirm Spine

2

(Bound)

Landscape

2

(Bound)

Landscape

2.1

UseDesktop ScreensWall PostersFilm & TV

2.2

ShapeLong HorizontalsHard CornersWide Ratio

Wall
Posters

2.1
Use

(Bound)

(Bound)

(Bound)

(Bound)

(Bound)

(Bound)

(Bound)

(Bound)

(Bound)

(Bound)

(Bound)

(Bound)

3Round

1.1

Use

Phone Screens
Book Covers
Magazine Pages

1.2

Shape

Tall Ratio
Straight Sides
Hard Corners

1.3

Effect

Reads Taller
Narrow Field
Held Tension

1.4

Weight

Centre Load
Steady Grid
Firm Spine

Portrait

(Bound)

1

1.1

UsePhone ScreensBook CoversMagazine Pages

2

(Bound)

Landscape

A landscape bound sits low and steady: one long axis and four right angles give a level, ordered frame that reads calmly from edge to edge.

2.1

(Bound)

Landscape (Rounded)

A landscape bound with rounded corners keeps the same footing, but the softer rim makes the shape read looser and friendlier, with a slower and more even rhythm.

2.3

(Bound)

Landscape (Special)

2.1

UseDesktop ScreensWall PostersFilm & TV

2.2

ShapeLong HorizontalsHard CornersWide Ratio

2.3

EffectReads WiderOpen FieldCalm Read

2.4

WeightSteady GridLow BaselinePlanted Feel

1

(Bound)

Portrait

1.1

UsePhone ScreensBook CoversMagazine Pages

1.2

ShapeTall RatioStraight SidesHard Corners

1.3

EffectReads TallerNarrow FieldHeld Tension

1.4

WeightCentre LoadSteady GridFirm Spine

3

(Bound)

Round

2

(Bound)

Landscape

2

(Bound)

Landscape

2.1

2

(Bound)

Landscape

2.2

UseDesktop ScreensWall PostersFilm & TV
ShapeLong HorizontalsHard CornersWide Ratio
EffectReads WiderOpen FieldCalm Read

2

(Bound)

Landscape

2.1

UseDesktop ScreensWall PostersFilm & TV

2.2

ShapeLong HorizontalsHard CornersWide Ratio

2.1
Use

Wall
Posters

The bound isOne part ofA larger plan(0)

1

(Bound)

Portrait

1.1

UsePhone ScreensBook CoversMagazine Pages

1.2

ShapeTall RatioStraight SidesHard Corners

1.3

EffectReads TallerNarrow FieldHeld Tension

1.4

WeightCentre LoadSteady GridFirm Spine

(Rule)

(Rule)

Cut the boundInto parts(1)

Let the edgesDo the work(2)

Tap...

Drop...

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Bounds — Kettlehouse and LSN Joint Project

Sorry, this piece is drawn
for desktop screens.